Bring your impact report to life

28 Sept

Impact reports shouldn't be boring! 💀

I’ve loved working with ATA to help tell their impact story. They create serious behaviour change for complex topics…and their playful brand means people actually want to read about it.

So to bring your next impact report to life:

1. Have fun with it! Serious impact doesn’t need to look so serious.

2. Connect to purpose: Ask ‘So what? Why would anyone actually care about this?’

3. Keep it short. Less than 10 pages IS possible (I believe in you). Focus on the top 3 changes that matter most to your audience.

4. Whakamana the people: Show the team behind the mahi, and what impact really means for whānau.

5. Show what’s possible. Get people excited about what could be achieved next.

And most importantly…

Share. It. Wide!

With your team, funders, and across your socials to give the work legs: re-energise your team, inform your strategy, be seen as a leader in your space, and get funded for the next project.

Because at the end of the day, that’s what we really care about:

creating more impact.